Meta to Stop Selling Political Ads in the EU, Citing Regulation

Meta will disband its political advertising business in the EU beginning in early October.

Photographer: Thomas Trutschel/Photothek/Getty Images

Meta Platforms Inc. will stop selling political and issue-focused advertising in the European Union, citing new regulations that the company believes creates “an untenable level of complexity and legal uncertainty.”

The Facebook and Instagram parent will disband its political advertising business in the EU beginning in early October, according to a blog post released Friday. The company cited new rules on transparency and targeting of political advertising, which take effect in October and limit the data that can be used to aim political messages at individuals.