Incoming OpenAI Executive Fidji Simo Seeks Broader Market for AI Tools

Fidji Simo, the outgoing Instacart chief executive officer headed to OpenAI, outlined her vision for the newly created role of CEO of applications ahead of her official start at the ChatGPT maker next month.

Simo will begin her new role on Aug. 18, an OpenAI spokesperson said. In a blog post published on the company’s website on Monday, she set the tone for how she envisions the company’s artificial intelligence technologies can be used by more people, rather than concentrated in the hands of the wealthy and connected. While she did not specify a product roadmap, she reflected on how AI can be useful in six broad areas, including knowledge, health, creative expression, economic freedom, time and support.