Pandora’s Brazil Chief Seeks Mass Appeal With Jewelry for All
- Pandora A/S is seeing weak U.S. growth as funds short it
- Brazil sales are picking up after the worst recession ever
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Rachel Maia isn’t your everyday Brazilian CEO.
Her 13th floor office is the epitome of zen, with fluffy rugs and the scent of essential oils drifting through the air. The 46-year-old is clad in a flowing garment, bedecked in jewelry, with flats in place of the high heels so commonly seen among high-ranking businesswomen. You wouldn’t know she’s under pressure to deliver results at the helm of Danish jeweler Pandora A/S’s Brazil business, as the country struggles to emerge from a two-year recession.